Aircraft Management & Charter
Prism Aviation
Context
Prism Aviation is a boutique private aviation operator based at Fontainebleau Aviation, Opa-locka Airport, with locations in Miami Beach, Washington D.C., and throughout the Caribbean. Providing hands-on, on-demand service around the clock and around the world since 2004, Prism operates across aircraft management, jet charter, transactions, acquisitions, and aviation litigation.
The brief demanded a digital presence that matched the calibre of the clientele Prism serves: executives, high-net-worth individuals, and corporations who expect precision in everything they touch. The site needed to communicate authority, trust, and seamless access to world-class aviation services without feeling corporate or transactional.
We built around a deep aerospace palette: near-black depths, midnight navy, and a single warm gold accent that signals premium service without ostentation. Cinematic video backgrounds bring the experience of private aviation to life before a single word is read. The result is a digital platform that feels as refined as the cabin of a Gulfstream at altitude.
Aerospace Black
#08080A
Midnight Navy
#1A1F2E
Slate
#3A4060
Silver
#8892AA
Warm Gold
#C8A96E
In Image
In Motion
Deliverables
Identity System
Visual identity, aerospace colour palette, typography standards, and brand architecture for a premium private aviation operator
Full Build
Custom designed and developed website with cinematic video backgrounds, aircraft showcase, service pages, and charter enquiry flow
Premium Experience
User experience designed for high-net-worth individuals: fast, frictionless access to services with the confidence and authority the brand demands
Typography
Butler
Inter
Client Testimonial
"Octarine delivered exactly what Prism needed: a site that commands the same level of trust and precision we bring to every flight. It represents us at altitude."
Lizann James
CEO, Prism Aviation
