Create Your Future
College for Arts & Technology
Context
College for Arts and Technology (CAT) is a career-focused diploma college in Canada with a bold promise: create your future. Offering hands-on programs across animation, filmmaking, photography, graphic design, audio engineering, interior design, IT, and more, CAT prepares students for careers they'll actually love.
When CAT came to us, they needed a digital presence that could compete for attention alongside universities and colleges with far larger marketing budgets, and win. The site needed to speak directly to prospective students, communicate the energy and culture of the programs, and drive admissions enquiries efficiently.
We built a bold, confident platform that puts CAT's student work and program outcomes front and centre. The visual language is energetic without being loud: sharp typography, strong contrast, and a palette that positions CAT as a serious institution that also happens to be genuinely exciting to attend.
Black
#0A0A0A
Rich Black
#1A1A1A
CAT Red
#C0392B
Energy Orange
#E67E22
Light
#F0F0F0
In Image
Deliverables
Identity System
Visual identity, colour palette, and typography standards positioning CAT as a bold, career-focused institution with real creative energy
Full Build
Custom designed and developed admissions-focused website with program showcases, student work galleries, and integrated enquiry flows
Student Journey
End-to-end experience designed to convert prospective students from curiosity to application: clear, energetic, and built around their decision-making process
Typography
Inter
Poppins
Client Testimonial
"Octarine built us a site that finally represents who we are: bold, creative, and serious about student outcomes. Enquiries went up immediately after launch."
